Darwin is a digital agency specializing in web development and web design for the U.S. market. Our clients range from start-ups to big brands, from non-profit organizations to software platforms and commercial brands. At Darwin, we value innovation, creativity, and team work.

We are on the lookout for an experienced and strategic-minded Senior Performance Marketer to work as a consultant and advisor, helping our clients define and implement high-impact paid media strategies. If you have a deep understanding of PPC channels and enjoy shaping strategies rather than executing them hands-on, we'd love to hear from you.

Key Responsibilities:

1. Offer strategic direction for PPC efforts across platforms such as Google Ads, Bing Ads, Facebook Ads, LinkedIn Ads, and others.

2. Serve as a key consultant to clients, providing expert insights on campaign structure, budget planning, and opportunities for growth.

3. Conduct comprehensive audits of current campaigns and deliver actionable recommendations to enhance performance.

4. Work closely with internal teams and external partners to facilitate the successful execution of paid media strategies.

5. Establish clear performance metrics (KPIs) and reporting methodologies to evaluate campaign effectiveness and ROI.

6. Provide strategic input on audience targeting, bid optimization, and overall campaign funnel strategies.

7. Lead client workshops and strategic discussions to align PPC initiatives with overarching business objectives.

8. Oversee the implementation of tracking and attribution models to ensure precise performance evaluation.

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Qualifications:

1. A minimum of 5 years of experience in PPC strategy, consulting, or performance marketing.

2. A minimum of 1 year of experience in US/EU markets.

3. Strong analytical skills with the ability to translate data into strategic insights.

4. In-depth knowledge of paid media platforms (Google Ads, FB Ads).

5. Proven experience collaborating with various teams and stakeholders to implement successful initiatives.

6. Fluent English & ability to moderate and lead sessions with clients.

7. Proficiency in analytics tools such as Google Analytics, and BI- platforms.

8. Google Ads certification and other relevant credentials are an advantage.

9. Ability to work autonomously in a strategic consulting role with minimal involvement in hands-on campaign management.

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What We Offer:

1. Competitive compensation.

2. Fully remote and flexible work arrangements.

3. Opportunities to collaborate with established brands across various industries.

4. A supportive and forward-thinking team focused on delivering digital excellence.

5. Part-time employment with ability to extend to full-time.

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To apply, please, submit your CV to jobs@darwinapps.com